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4 Ways Women Are Owning the Influencer Space

4 Ways Women Are Owning the Influencer Space

Research has found that word-of-mouth marketing influences 20 to 50 percent of all purchasing decisions.  We all trust a real person more than an advertising from a corporation.  The explosion of social media has taken word of mouth marketing to a new level – women in particular are owning the influencer space.  Celebrities used to...